Tagged Bulgari

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Bvlgari Baselworld 2014

The Bvlgari Roma commemorating 130 years with a 130 unit limited edition. 2014 makes 130 years for Bulgari and so not only have they updated their existing successful line-up with among others, an Octo watch featuring the world’s thinnest tourbillon, a special edition commemorating 130 years in the business and a new ladies wristwatch. The…

Bulgari at Baselworld 2013

Buglari introduced it’s first grand complication watch for women during Baselworld 2013 – The Il Giardino Tropicale di Bulgari timepiece combines two of Bulgari’s mastered art forms: jewellery and miniature painting with a self-winding tourbillon movement that boasts a power reserve of 64 hours. related links Bulgari

Louis Vuitton takes on Bulgari

What happens when you are a luxury wristwatch and jewelry brand and your CEO tries to save money during a recession by not polishing their $10,000 wristwatch product to save a few cents and then is smart enough to show the dull underside to a New York Times reporter? You end up selling your controlling stake to a larger company hoping that they will turn it around which is what Bulgari ended up giving to French luxury goods maker LVMH Moet Hennessy Louis Vuitton in a deal worth about 3.7 billion euros. LVMH had also recently built up a 20.2…

Watch of the Year

Bulgari Octo Bi-Retrograde Every year, for the past 17 years, the magazine Montres Passion has been awarding the Watch of the year prize by selecting the winners from among forty finalists. These finalists are selected from hundreds of watches that became available in the Swiss market during the previous year and then are further scrutinized by a jury of watchmaking professionals. For this year, the Octo Bi-Retrograde steel-ceramic by Bulgari was selected as the winner. The second prize went to the Annual Calendar by Patek Philippe (Ref. 5205) and the third to the Miss Golden Bridge of Corum. The Corum…

New Bulgari

The New Bulgari models Grande Lune Papillon Chronograph Bulgari recently updated their lineup with the Grande Lune (Hand wound) and the Papillon Chronograph (Automatic), both of which use the Daniel Roth mechanical movement and look splendid, imho. related links Bulgari

Bulgari’s PR Blunder

So What do you do when your 125 year old company’s profits drops 44% in the last quarter and your stock isn’t looking so good? If you work in the luxury market, You cut costs without risking harming the brand’s image of opulence as in the case of Bulgari who has been renegotiating existing leases, pressing suppliers for better deals, introducing lower-cost boxes and bottles that may be cheap but customers may not know the difference. NOT do something stupid like stop polishing the $10,000 wristwatch to save a few cents and then show the dull underside of your expensive…