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De Grisogono Launch Party

Pictures for the De Grisogono Booth Launch party

Fawaz Gruosi himself (The man behind De Grisogono)

The new watch from De Grisogono. I’ll have a clearer image up by tonight or tomorrow

related links

De Grisogono
Baselworld 2008

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Baselworld 2008

It’s April the 2nd. One day before the 2008 edition of Baselworld is set to go off. It’s eerily calm as Oompa-Loopas hurry around putting the final touches to the impressive booths that are the equivalent to shrines for some of the brands trying to finish up for the annual pilgrimage of customers, press and other curious onlookers to the world’s largest watch fair. And just like every year, I got to take a look around:

New booths scatter through out the fair this year with brands like Villemont making their debut

The new Oakley booth. Admiring the booth design at Basel world is the equivalent of the floats you see at a parade.

Follie Follie’s new watch made with Corian material

The D&G Booth

The Breil Booth. For those not in the know, The Binda Group of Italy is the company behind the D&G watches, Breil, Tribe by Breil and now Wyler

related links

Basel World 2008

Filed under: Adnan @ 12:11 am , Comments (1)

August 31, 2006

Basel 2006: Our Photo Diary

The Basel 2006 Opening Conference

The Ventura makes an apperance


Dennis Rodman was on hand signing autographs on behalf of Von Dutch watches.

Mondaine’s jab at fellow brands: “The World’s best watch is useless, if you can’t read the time.”

Marc Jacob launched their first watch collection courtesy of a licensing agreement with Fossil. We’ve got a first hand preview of the watches and we hope to writing about them soon

Callanen International, the wristwatch branding company behind such brands as Guess and Nautica, brought their latest license, Marc Ecko watches for the first time to Basel






related links


Filed under: Adnan @ 2:10 am , Comments (0)

April 1, 2006

Basel World 2006

The BaselWorld Opening Press Conference

Another Year, Another Basel World. We’re currently at Basel, Switzerland covering the watch world’s annual pilgrimage to the Swiss Mecca of Watches – Basel World 2006. Over the next 24 hours we will be posting images and news from the exhibition so stay tuned.

Filed under: Adnan @ 12:35 pm , Comments (0)

January 16, 2006

Motofwrd Watch

Put together a nationwide competition where you ask emerging innovators to depict the future of seamless mobility, and you are bound to have a scenario or two where the wristwatch retains its mantle as the interface of choice. Take the MOTOFWRD competition for example, one of their finalist enteries involves a swiss army equivalent gadget that combines your phone, GPS system, credit card and pda into one special inteface that combines a specially-equipped glasses and a wristwatch. (Read in Detail (PDF))

Judges include our own weblog celeb, Cory Doctorow.

related links

Motofwrd Official Website

Filed under: Adnan @ 12:29 am , Comments (0)

November 23, 2005

Grand Prix d’Horlogerie de Geneve

The Main Event

Each year, for the last five years, an international jury of watch experts from all walks of the industry gather together and select the year’s best in 10 categories from a short-listed collection of timepieces by the world’s most prestigious watchmakers.

Prix de ‘L’Aiguille d’Or’ (Winner) : Vacheron Constantin, Tour de l’lle

This year, Vacheron Constantin took top prize for their Tour de l’lle which sold for a record $1.5 million in an auction this year. This was the most ever paid for a wristwatch.

The other winners were:


Filed under: Adnan @ 12:24 am , Comments (2)

November 19, 2005

Only Watch 2005

Richard Mille, Starck, The Richard Mille by Philippe Starck, Automatic Caliber RM 005-1. Unique Model 1/1.
Estimated Value : 90,000 EUR – 120,000 EUR Price Sold: 285,000 EUR

34 of the world’s celebrated watchmakers produced 34 original first edition watches for a charity auction at the Monte Carlo Yacht Show. Called the “Only Watch 2005″, the auction raised € 1,907,000 for medical research into Duchenne Muscular Dystrohy, a genetic illness which affects 1 in every 3,500 children each year.

The most noteworthy watch on auction was Richard Mille’s collaboration with Philippe Starck (RM 005-1) which sold for 285,000 EUR, despite it’s estimate at 120,000 EUR. This marked Starck’s first foray into the haute horlogerie category.


Filed under: Adnan @ 11:47 pm , Comments (2)

July 3, 2005

Basel 2005: Seiko’s big turn

Seiko Center in Paris

The biggest development this year at Basel was Seiko. The company had been slowly positioning itself over the years as an upmarket brand (i.e. Opening a Seiko Center in St-Germain des Pres in Paris so that they could rub shoulders with the likes of Cariter, Swarowski and Louis Vuitton) and all its efforts gained momentum this year. While watch brands usually maintain the same booth every year, Seiko renewed theirs this year with a more open and interative exhibit. All part of their plan to launch the new Seiko Spring Drive with as much fanfare as possible.

Spring Drive is Seiko’s new innovative movement that combines the precision of quartz and the structure of the mechanical watch. It took them 28 years, 600 prototypes of 13 different generations to reach the final version.

Also, buried under the Spring Drive announcement was Seiko’s world’s first electronic paper watch that is a ultra-thin, low-power display that is flexible as a paper. E-paper has been in development for quite some time now and I’ve been expecting a E-paper watch for the last five years, so kudos to Seiko for doing it first.

related links


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Basel 2005: Watch Snapshot II


Filed under: Adnan @ 1:15 am , Comments (0)

Basel 2005: Snapshot


Filed under: Adnan @ 12:51 am , Comments (1)



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