Baselworld 2008

It’s April the 2nd. One day before the 2008 edition of Baselworld is set to go off. It’s eerily calm as Oompa-Loopas hurry around putting the final touches to the impressive booths that are the equivalent to shrines for some of the brands trying to finish up for the annual pilgrimage of customers, press and other curious onlookers to the world’s largest watch fair. And just like every year, I got to take a look around:

New booths scatter through out the fair this year with brands like Villemont making their debut

The new Oakley booth. Admiring the booth design at Basel world is the equivalent of the floats you see at a parade.

Follie Follie’s new watch made with Corian material

The D&G Booth

The Breil Booth. For those not in the know, The Binda Group of Italy is the company behind the D&G watches, Breil, Tribe by Breil and now Wyler

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Basel World 2008


  1. I was curious if you ever thought of changing the layout of your website? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having 1 or 2 pictures. Maybe you could space it out better?

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