A Brand at 21

What do you do if your father is the co-founder of the famous Franck Muller brand? Do you follow in his footsteps or do you forge your own path?

Sassoun Sirmakes does both. Only twenty one years old, Sassoun has created his own brand – the Custos. A more high-tech, contemporary watch than his father’s. Retail Price: $7500.

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CVSTOS

Comments

  1. It’s great to see more young entrepeneurs….it’s just too bad he’s had to rip off the designs (down to the advertisements even!) from his dad (at Franck Muller) and Richard Mille.

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