From May, 2004

New watch checks blood sugar

Jerusalem Post Internet New Edition: “Although it costs NIS 19,000 apiece, there’s already a long waiting list for a digital wristwatch imported from Switzerland that measures blood sugar levels several times a day without needles. The non-invasive device, unveiled on Tuesday at a press conference by the Israel Diabetes Society and the importer, is due to be marketed here starting September and is made by the Pendragon Medical company of Zurich. The watch, using radiowaves which gauge electrical resistance, detects changes in glucose that influence the electrolyte level in the blood and translates the figures into conventional sugar level values.…

The Earth Watch

It may not come with a GPS locator, but the wn-1 does have a position indicator to show where you are on the earth-dial – a dome shaped 24 hour hand with a minute hand that makes one revolution every 60 minutes moving clockwise, using the same mechanism as a conventional clocks. It was designed as seperate parts, so you could assemble it as a wristwatch or use the cards that comes with the packaging to turn it into a desk clock. Fig 2. Packaging Size: 45 (diameter) x 22.4 (height) x 239 (length) mmFits wrists roughly 115 to 185mm…

Core77: Timex Design Competition

In order to celebrate its 150th anniversary, Timex is giving away US$20,000 worth of prizes to designers from around the world. They have to visualize timekeeping as it will be 150 years from now, in the year 2154. The competition is divided into three categories: Wrist Based, Wearable and Conceptual. You can read the brief at the link below. Just Remember – you got ten days left. (link)

Spider Watch

Name: Wrist Watch ConceptDesigner: FrontStatus: Prototype It also doubles as a weapon – just preemptively swing at the first mugger you see. Kidding aside, the company behind the design has a thing for animals, given their insect table and their dog vase, which would make it safe to assume that a spider probably inspired this watch.

Backside Watch and Friends

Name: Backside WatchDesigner: Open ConceptsManufacturer: HoroSwissMovement: QuartzWater Resistant: 10 ATMQty: 99 (Limited Edition)Price: $1000Release: Summer 2004 I took a fancy for this watch when i first came across it, that is, until last night, when Sergey from Open Design and Concepts emailed me their price – $1000 for a metallic quartz watch with a rubber strap. I think NOT. Name: Color TimeDesigner: Open ConceptsRelease: Prototype. (Design for Sale) Another watch by the Moscow based design firm is the Color Time where the hours and minutes are marked by the spinning disc. For a working demo, check out the flash demo…


While i’m not going to pretend that i’m the best authority on watches, I still do consider myself some what, considering that i do work in the Luxury wristwatch industry. While this site serves as a way for me to keep track of trends in the watch industry, it doubles as a destination for fellow Watch Aficionados and i hope you all find this site interesting. The proliferation of weblogs has created an acceptance for bite sized content, which is why i don’t think its a stretch if i called this a magazine. Contributions are welcome. You can email me…

Yes, it does that too

On the one hand, It gives you the time for sunrise and sunset, the length of the day and night plus the lunar phase for 500 cities worldwide along with digital and military time, additional time zones and a host of other features. But on the other, it’s an eyesore. Maybe if you wore a long sleeved shirt and covered up your watch, it might not be much of an issue. Aesthetics aside,


Dior’s D’Trick

While these new “tricked out” watches are intriguing, what is more is how Christian Dior uses its Style Guides i.e. D’Trick, that is said to be inspired by Marlene Dietrich, the Hollywood actress of 1930s and 40s – a flashback of the elegant 1930s, which reminds me of Time magazine’s recent feature on the growing…

I.W. Marks and Ellen DeGeneres

I.W. Marks gives watch, gets publicity.(Watch)(Brief Article) HOUSTON — Before heading to work one day in March, I.W. Marks, president of I.W. Marks Jewelers, watched part of The Ellen DeGeneres Show and saw a golden publicity opportunity. DeGeneres mentioned on the nationally syndicated talk show that someone had sent her a gift, but what she really wanted was a Rolex Submariner. So Marks sent her one overnight. DeGeneres thanked Marks for the watch in the opening segment of her show. Within hours of the mention, the store received dozens of calls from potential and existing customers. “We’ve gotten numerous phone…

When Cartier does PR

The flighty Royal; Cartier flew Freddie Windsor to Paris on a private jet for a party where he was entertained by some of the world’s most beautiful women. Kinvara Balfour hopped on board to get the first interview with London’s most glamorous law student. Lord Frederick Windsor, 29th in line to the throne, was born at St Mary’s, Paddington on 6 April 1979. His parents are HRH Prince Michael of Kent (the Queen’s first cousin) and Austrian-born Marie Christine von Reibnitz. [...] …Three days later, he has been invited as a guest of honour to a party hosted by Cartier…

‘The Phatch’: Seiko developing Bluetooth Watch Phone

It was inevitable – I meant the name – How could a manufacturer pass up on “the Phatch” for its new phone watch. Currently a rumor, Seiko’s Bluetooth enabled watch would come with an enabled pocket dialer which would help the watch maintain its size, while one would connect using a small Bluetooth headset. (via Gizmodo)